Unlocking the Value of Omnichannel Customer Service
This whitepaper is grounded in hard data from Vietnam’s fastest growing customer-facing industries.

Download the whitepaper now
Here’s what the market looks like today
. %
5
56
CAGR
Projected CAGR of Vietnam’s retail sector between 2024–2028
million
60
Shoppers
Number of online shoppers in Vietnam in 2023
. %
0
42
CAGR
Forecasted CAGR of Vietnam’s F&B sector from 2022–2027
. %
1
31
CAGR
Expected CAGR of the online food-delivery market (2025–2029), reaching US$ 3.98 B

Unlocking the Value of
Omnichannel Customer Service
Your Essential Guide to Omnichannel Success


Here's what the market looks like today
. %
5
56
CAGR
Projected CAGR of Vietnam’s retail sector between 2024–2028
million
60
Shoppers
Number of online shoppers in Vietnam in 2023
. %
0
42
CAGR
Forecasted CAGR of Vietnam’s F&B sector from 2022–2027
. %
1
31
CAGR
Expected CAGR of the online food-delivery market (2025–2029), reaching US$ 3.98 B
Why should you read this report?
In an age of always-connected customers with high expectations, being present on multiple channels is no longer enough. Businesses must integrate these channels into a seamless, intelligent system.
This whitepaper helps you
Understand the omnichannel shift
Discover how businesses are replacing outdated service models to enhance customer experience and increase loyalty.
See how you compare
Benchmark your customer service systems and digital infrastructure against successful brands ike Domino’s, PNJ Jewelry, and Shinhan Bank
Start growing revenue
Uncover where customer engagement is leaking, and learn how to plug those gaps with automation, real-time data, and upsell strategies
What's include?

Industry Trends & Market Insights



Discover the key drivers behind Vietnam’s retail and digital boom.
Understand evolving customer behaviors, especially Gen Z and Millennials.
Learn why omnichannel engagement is now critical for business growth.


Omnichannel Strategy Playbook



How to unify customer touchpoints across chat, call centers, CRM, and social media.
Practical steps to integrate real-time data and AI into customer service.
Tactics for improving upselling opportunities through better CX.

Success Stories from Leading Brands

See how Domino's Pizza, PNJ Jewelry, and Shinhan Bank used AntBuddy to:




Streamline customer interaction
Optimize ticket management
Increase customer satisfaction and loyalty.
Drive higher revenues upselling


Roadmap to Revenue Growth



A structured guide to moving up the Marketing Maturity Curve.
How to align marketing, IT, and operations for seamless omnichannel execution.
Build a data-driven customer service system that powers upsells and retention.
